Female Airbnb hosts’ empowerment and effects on quality of life
Anatolia, cilt.36, sa.2, ss.217-237, 2025 (ESCI, Scopus)
- Yayın Türü: Makale / Tam Makale
- Cilt numarası: 36 Sayı: 2
- Basım Tarihi: 2025
- Doi Numarası: 10.1080/13032917.2024.2388667
- Dergi Adı: Anatolia
- Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus, Geobase, Hospitality & Tourism Complete, Hospitality & Tourism Index
- Sayfa Sayıları: ss.217-237
- Anahtar Kelimeler: Women empowerment, Airbnb, female hosts, quality of life, SEM
- Boğaziçi Üniversitesi Adresli: Evet
Özet
The concept of women empowerment has not been extensively examined within P2P accommodation. This study investigates female Airbnb hosts’ empowerment gained through hosting on the platform. Additionally, the study examines the impact of their empowerment on their quality of life. The study applied Structural Equation Modelling to a sample of 343 female Airbnb hosts established in Greece. Findings reveal that female hosts are empowered differently in terms of the dimensions of empowerment (economic, political, social, psychological and educational) according to their hosting motives and proactive attitudes. Findings indicate that empowerment through hosting positively affects female hosts’ quality of life, whereas former experience in tourism moderates their empowerment. Important theoretical and practical implications are elicited regarding gender equality in hospitality.